There’s a lot of directories out there that I think are rubbish & are only out there to make an easy buck.

The ones that you generally can’t go wrong with is:

DMOZ – Free. Lists sites and relevant useful deep content. Listing may take a long time. Difficult to get listed in.
Yahoo! Directory – Pretty much all of my (commercial) websites are listed here. U.S. $299 review fee ($600 for adult) annual. If you’re lucky enough, some of the regional directories may even be free. Not the case in Australia though.
BOTW – Another site I use often for most of my websites. $69 recurring fee or $99 one-time. There’s also a sponsors program which lets you list text links in high category levels.

These are listed in the order I go through each time with a new site/client. DMOZ does have the option of allowing you to apply to become an editor. If you say you want to be an editor for SEO-related reasons, you won’t get accepted. If you say, however, that you want to help the web or something along those lines, it would help your application.

December 27th, 2007 | Directory, SEO | No comments

So it looks like Google’s at it again, being hypocritical & selling its high PR page for $10k.

This is interesting given that Matt Cutts hates paid links

As long as we’re talking about links, this seems like a pretty good
opportunity to talk about a simple litmus test for paid links and how
to tell if a paid link violates search engines’ quality guidelines. If
you want to sell a link, you should at least provide machine-readable
disclosure for paid links by making your link in a way that doesn’t
affect search engines. … I wanted to give a heads-up because Google
is going to be looking at paid links more closely in the future.

Further, on Google’s Checkout, they’re profiling their own clients on their PR8 site. Here’s the quote:

In addition, Google Checkout helps make it even easier for consumers to find us when they search for items like Titleist Pro V1 Golf Balls by displaying the Google Checkout badge next to our search results.

I’m sure Titleist would be pleased with that! That’s got to be worth well over $1,000 in value!

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December 27th, 2007 | Backlinks, Google, PR, SEO | No comments